Meet

Saturday Insights

The cure to the common research firm (and even the worst case of the Mondays)

We specialize in fully customized quantitative research projects for brands, marketers, and decision-makers who want a break from the boilerplate.

Seamless Process

Intuitive Output

Memorable Results

The typical quantitative research project leaves a lot to be desired.

  • Generic methodologies hidden in industry buzzwords that yield lackluster results

  • Inefficient processes run by junior staff requiring extensive handholding

  • Decks that are long but contain no real insights or recommendations

  • Output that doesn't build confidence or inspire action

Experience the ease of

A seamless extension of your team

We're senior-level research experts who love doing the work vs. handing it off. We get up to speed quickly and are engaged in your business from start to finish. We're flexible, collaborative and (we've been told) fun!

“Through every phase of the project, Saturday Insights is creative, responsive, thoughtful and all-around a joy to work with.”
— Director, Customer Insights (Travel)

Our deliverables don't suck

There's no better way to say it. We have a passion for storytelling and design and create deliverables that are both strategically sharp and visually appealing - deliverables you'll be proud to share throughout your organization.

“Saturday Insights’ research stands out among the many partners I’ve worked with - its sharp, insightful and visually compelling.”
— Director, Market Insights (Technology) 

We inspire action

We're strategic thinkers who don't just report facts and figures; we tell you what it means and what to do about it. The result: insights that live on long after the project wraps that continually inspire teams and move your organization forward. 

“As a result of our work with Saturday Insights, we now have the confidence in both the data and business direction to move aggressively on a long-stalled project.”
— VP of Community (Travel)

What We Do

We don't just make slides; we're masters of crafting customized tools that get you where you need to go. Our focused, strategic, and visually engaging deliverables cut through the clutter and provide answers without hiding them in a maze of charts and terminology. 

"Saturday Insights has the magic touch when it comes to research and data. They make it very thoughtful and engaging. As a creative, it is super helpful and inspiring. They present data unlike most which is a real asset."

— Creative Director, Branding & Packaging Design

  • "I can always trust that Saturday Insights' work will set me up for success.

    Their research stands out among the many partners I’ve worked with: it’s sharp, insightful, and visually compelling. In an organization that values both data and stories with a human touch, this type of research deliverable is a must.”

    Director, Customer + Market Insights (Technology)

  • "Saturday Insights has been a valuable, strategic resource for me and my business.

    They are not just researchers but sharp strategic thinkers who go beyond reporting findings and help me and my clients to identify what it means for their business and what to do next. I’m happy to have Nicole as a part of my extended team.”

    Founder, Strategy Advisory

  • "Saturday Insights is our company’s go-to resource for quantitative work.

    Over the years, Nicole and her team have become a seamless extension of our business and is always our first call when we need a strategic partner to dig into complex business challenges. From providing flexible options to help us win competitive pitches to delivering polished presentations that nail the strategy, I’d highly recommend Saturday Insights to anyone who needs a team of smart, strategic thinkers.” 

    Director of Research & Strategy, Design Agency

  • "Saturday Insights are not just expert researchers but a true strategic partner.

    Through every phase of the project they are creative, responsive, thoughtful and an all-around joy to work with. They make it a point to thoroughly understand their client’s business and deliver insights that go beyond the project at hand."

    Director, Consumer Insights (Travel)

  • "From the moment we met Saturday Insights, we believed in them

    And trusted them to help us be inspired by the data and insights we thought were near impossible to gather on our own. Their deliverables were on-time, A+ quality, and accommodating of our needs that are unique to our industry. Saturday Insights was not just a partner, they were a dedicated part of our team helping to drive our company towards success."

    VP of Product Management (Technology)

  • "Saturday Insights has been a valued strategic partner, jumping in on projects to help enhance overall insights and analysis. 

    Through every step of the process they are insightful, creative, extremely responsive, and have been such a valued partner helping us to dig deep for clear consumer insight to continue to drive and grow our brand."

    Chief Marketing Officer (CPG)

  • "I have had the pleasure of working with Nicole and Saturday Insights throughout much of the 2020 year.

    I truly feel that Nicole is almost an extension of my immediate work group within my organization. She is quick, efficient, understanding, thorough, detailed, and an absolute joy to work with! Saturday Insights knows what needs to be done and makes it happen in the most graceful way possible. Their work is impeccable. They are one of the few vendors that epitomizes a seamless working experience, delivering a polished final product with data integrity and rigor. I highly recommend them!"

    Senior Director, Customer + Market Insights (Technology)

  • "Saturday Insights achieved the nearly impossible

    —raising the sophistication of our quantitative analysis while somehow making it even more understandable."

    VP of Community (Travel)

  • "Working with Saturday Insights has proven to be an invaluable partnership.

    They have become a key partner in refining our strategies and delivering tangible results. We are so grateful for them and look forward to partnering for years to come."

    Partner, Strategy Consultancy (CPG)

About
Saturday Insights

We’re a small team of senior-level researchers who combine rigorous analytics with artful storytelling to illuminate the colorful and complex lives of your consumer.